Akon to Launch Two Fragrances for Men This Fall 2009- Konvict and Aliaune Cologne for Men

August 1, 2009

Akon to Launch Two Fragrances for Men This Fall 2009- Konvict and Aliaune Cologne for Men


Because smelling good is just so tough. Grammy-nominated R&B singer and songwriter Akon is breaking into the beauty world. The pop star, who put himself on the musical map with his 2004 release “Locked Up” and has collaborated on hit singles with everyone from Gwen Stefani to rapper Young Jeezy, has revealed plans to introduce two fragrances, Konvict and Aliaune, in the fall. Named after his top-selling album, “Konvict,” and his given name Aliuane “Akon” Thiam, the two scents will be produced in partnership with the singer’s newly formed company, Konvict Cosmetics Intl. Beginning in August. Industry sources expect the two scents to generate about $25 million in first-year retail sales. Aliaune, which is meant to target an older, more sophisticated customer, 3.4 oz. Konvict, meant to speak to a younger consumer, will be available in a 3.4 oz Eau de Toilette.

“We are excited and honored to launch both Aliuane and Konvict with Akon. It will surely do well considering Akon’s entrepreneurship and popularity.”


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